Helping Busy Women Live Healthier Lives—One Realistic Step at a Time
Meet the Owner:
Founded in 2020 by Charmain (Charlie) Evans, a retired Marine Corps Officerand Certified Master Trainer, Faithfully Fit & Frugal (F3) is on a mission to help busy women achieve their wellness goals—without the overwhelm. With certifications in nutrition, women’s coaching, and years of experience in service and leadership, this Fredericksburg-based business offers accessible, high-quality digital fitness and nutrition tools designed with real life in mind.
What They Offer:
From chef-curated recipe packs to lifestyle guides and a standout Signature Nutrition Program, F3 creates resources that are both actionable and affordable. All content is crafted with the unique demands of busy schedules in mind—making health and wellness feel achievable, not impossible.
What Inspired the Business:
While serving in the Marine Corps, Charlie often offered fitness and nutrition advice to fellow service members at no cost. That passion for helping others became a second calling after retirement, combining a drive to serve with expertise in wellness.
How It’s Grown:
Since its founding, F3 has expanded its product line and gained national attention. Most notably, the F3 Signature Nutrition Program was featured in the November/December 2024 issue of STRONG Fitness Magazine, earning praise from a 5x Fitness Olympian.
Overcoming Challenges:
Like many entrepreneurs, facing a failed launch was a tough moment—but it became a turning point. By viewing setbacks as growth opportunities, F3 continued to evolve and improve with each new effort.
A Small Decision with Big Impact:
Investing in a professional website turned out to be a game changer. It provided a platform to showcase the brand, track analytics, and engage a broader audience outside of social media.
Words of Advice:
“Surround yourself with business owners who are ahead of you,” the Charlie shares. “Their experience can guide you, inspire you, and help you avoid common mistakes.”
What’s Next:
This summer, F3 is launching a plant-based version of the Signature Nutrition Program—designed specifically for women who follow a plant-based diet. Interested in being a beta tester? Email F3 for more information!
Follow F3 or Learn More:
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https://www.faithfullyfitandfrugal.com/
Follow on Instagram: @f3letswork
